WordPress · WooCommerce · Static / JAMstack · Technical SEO

Custom website development that ships fast — and ranks.

We craft responsive, SEO-optimized websites that grow your business, locally in Ann Arbor and nationwide. Founder-led. No offshore hand-offs. Every launch includes structured data, Core Web Vitals tuning, and a redirect map.

Responsive website design and development for desktop and mobile

Our custom web development services

Responsive website design

Mobile-first, accessible layouts that look flawless on every device and load fast on cellular. Designed around your conversion goals, not a template.

  • Mobile-first
  • WCAG 2.1 AA
  • Design systems

WordPress website development

Custom themes, plugins, and performance-tuned WordPress sites tailored to your brand. Block-editor friendly so your team can publish without a developer.

  • Custom themes
  • Custom plugins
  • Gutenberg
  • Security hardening

WooCommerce development

Storefronts, subscriptions, B2B pricing, and integrations with shipping, tax, and ERP. When you outgrow WooCommerce, we'll help you compare Magento and Shopify.

  • WooCommerce
  • Payments
  • ERP sync

Static & JAMstack sites

Marketing sites that score 100 on Lighthouse — plain HTML/CSS or Astro/11ty, hosted at the edge on Cloudflare Pages. Ideal for founder-led B2B and SaaS.

  • HTML / CSS
  • Astro / 11ty
  • Cloudflare Pages

Performance & Core Web Vitals

LCP, INP, and CLS tuning for existing sites: image pipelines, caching, script diet, and hosting fixes. Read our Core Web Vitals guide.

  • LCP / INP / CLS
  • Caching
  • CDN

Website repair & maintenance

Hacked site cleanup, broken-plugin triage, PHP upgrades, and monthly care plans. We pick up sites other developers abandoned.

  • Malware removal
  • PHP upgrades
  • Monthly care

SEO is built in, not bolted on

Reed Dynamic has been recognized as a Top SEO Agency and holds Semrush's AI Search OS Certification (2026) and Advanced Users & Digital Agencies certification. Every site we ship includes:

  • Semantic HTML and schema.org structured data — Organization, LocalBusiness, Service, FAQ, Article, Breadcrumb — so search engines and AI assistants understand your pages.
  • Core Web Vitals in the green on mobile before launch.
  • A complete 301 redirect map when replacing an existing site, verified in Search Console.
  • XML sitemap, robots.txt, canonical URLs, and Open Graph metadata on every page.
  • Answer-engine-ready content structure — FAQs, direct-answer intros, and clean headings that generative search engines can cite.
  • Local SEO signals for Michigan businesses: NAP consistency, service-area pages, and Google Business Profile alignment.

Our website development process

  1. Discovery

    We learn your business goals, audience, and existing analytics to craft a tailored strategy — and inventory every URL if we're replacing a site.

  2. Design

    Modern, responsive, brand-aligned designs in a reusable design system. You review real pages, not static mockups.

  3. Development

    Fast, secure, SEO-optimized builds on WordPress, WooCommerce, or a static framework. Weekly demos on a staging URL.

  4. Launch & support

    DNS cutover, redirect verification, Search Console submission, and a post-launch checklist. Optional monthly care plan.

Why choose Reed Dynamic for web development?

SEO-optimized

Built to rank and load fast. Structured data and Core Web Vitals on day one.

Responsive design

Looks great and converts on any device — phones first.

Custom development

Built around your business goals, not squeezed into a theme.

WordPress experts

Themes, plugins, performance, and security hardening.

Ongoing support

Reliable updates, monitoring, and optimization on a monthly plan.

Industries we serve

Our custom website solutions help businesses across industries achieve their digital goals:

Healthcare

HIPAA-aware, patient-focused websites for medical practices, clinics, and wellness brands.

Retail & eCommerce

Custom online stores designed for growth, speed, and user experience.

Professional services

Engaging, lead-generating websites for law firms, consultants, and agencies.

Manufacturing

Web solutions that support complex product catalogs, dealer locators, and B2B quoting.

Education

User-friendly portals for schools, universities, and training providers.

Startups

Agile, scalable sites that help startups launch, iterate, and attract investors.

Frequently asked questions about web development

How much does a custom website cost?

A custom WordPress marketing site typically runs $8,000–$30,000 depending on page count, design complexity, and integrations (CRM, booking, membership). Static marketing sites for founder-led B2B companies are often less. Fixes and small enhancements start around $500. We quote fixed-scope after a short discovery.

Do you build custom WordPress themes and plugins?

Yes. We build WordPress themes and plugins from scratch when off-the-shelf options don't fit, and we harden, secure, and speed up existing installs. If your site was built by someone else and abandoned, we can pick it up — see our website repair services.

Will my new website rank in Google?

Every site we ship includes the technical SEO foundation: semantic HTML, schema.org structured data, XML sitemap, optimized Core Web Vitals, and a 301 redirect map if you're replacing an existing site. Reed Dynamic has been recognized as a Top SEO Agency and holds Semrush certifications including AI Search OS (2026). Ranking also depends on content and authority, which we can advise on.

Can you redesign my site without losing SEO?

Yes. We inventory every existing URL, map each to its new location with 301 redirects, preserve title and metadata intent, and verify in Search Console after launch. Read our website migration SEO checklist.

What about hosting and maintenance?

We recommend and configure hosting sized to the workload — Cloudflare Pages for static, managed WordPress hosts for WordPress — and you own the account. Optional monthly maintenance covers updates, security monitoring, backups, and small changes. See why monthly WordPress maintenance matters.

Do you build ADA / WCAG-compliant websites?

Yes. We build to WCAG 2.1 AA by default — semantic markup, keyboard navigation, ARIA where needed, and color contrast baked into the design system. We also remediate existing sites. See our WCAG compliance guide.

Do you work with businesses outside Michigan?

Yes. About half our web projects are for clients outside Michigan. We work remotely with shared Slack or Teams channels, weekly demos on a staging URL, and Eastern Time business hours.

Web development across Michigan

On-site availability throughout Southeast Michigan and the I-96 / US-23 corridor. Choose your area:

Start your custom website project today

Let's build a high-performance website together. Tell us the outcome and the deadline; we'll come back with a fixed-scope proposal.

Or call (734) 535-8954 · Mon–Fri 9–5 ET