# Custom Website Development in Ann Arbor, MI | WordPress & SEO | Reed Dynamic

> Custom website development from a founder-led Ann Arbor studio: responsive WordPress builds, custom themes and plugins, fast static sites, WooCommerce, and technical SEO baked into every launch.

**Keywords:** custom website development, web development Ann Arbor, WordPress development Michigan, responsive web design, SEO-optimized website, WooCommerce development, static site development

**Source:** https://reeddynamic.com/services/web-development/

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WordPress · WooCommerce · Static / JAMstack · Technical SEO

# Custom website development that ships fast — and ranks.

We craft responsive, SEO-optimized websites that grow your business, locally in Ann Arbor and nationwide. Founder-led. No offshore hand-offs. Every launch includes structured data, Core Web Vitals tuning, and a redirect map.

[Request a consultation](https://reeddynamic.com/contact/) · [See our work](https://reeddynamic.com/work/)

![Responsive website design and development for desktop and mobile]

## Our custom web development services

### Responsive website design

            Mobile-first, accessible layouts that look flawless on every device and load fast on cellular. Designed around your conversion goals, not a template.

- Mobile-first
- WCAG 2.1 AA
- Design systems

### WordPress website development

Custom themes, plugins, and performance-tuned WordPress sites tailored to your brand. Block-editor friendly so your team can publish without a developer.

- Custom themes
- Custom plugins
- Gutenberg
- Security hardening

### WooCommerce development

Storefronts, subscriptions, B2B pricing, and integrations with shipping, tax, and ERP. When you outgrow WooCommerce, we'll [help you compare Magento and Shopify](https://reeddynamic.com/blog/woocommerce-vs-magento-vs-shopify/).

- WooCommerce
- Payments
- ERP sync

### Static & JAMstack sites

Marketing sites that score 100 on Lighthouse — plain HTML/CSS or Astro/11ty, hosted at the edge on Cloudflare Pages. Ideal for founder-led B2B and SaaS.

- HTML / CSS
- Astro / 11ty
- Cloudflare Pages

### Performance & Core Web Vitals

LCP, INP, and CLS tuning for existing sites: image pipelines, caching, script diet, and hosting fixes. Read our [Core Web Vitals guide](https://reeddynamic.com/blog/core-web-vitals-2025-optimization-guide/).

- LCP / INP / CLS
- Caching
- CDN

### Website repair & maintenance

Hacked site cleanup, broken-plugin triage, PHP upgrades, and monthly care plans. We pick up sites other developers abandoned.

- Malware removal
- PHP upgrades
- Monthly care

## SEO is built in, not bolted on

Reed Dynamic has been [recognized as a Top SEO Agency](https://reeddynamic.com/blog/reed-dynamic-awarded-for-topseo-agency/) and holds Semrush's [AI Search OS Certification (2026)](https://reeddynamic.com/services/technical-seo/#geo) and [Advanced Users & Digital Agencies certification](https://reeddynamic.com/blog/certified-by-sem-rush-for-advanced-semrush-users-and-digital-agencies-certification/). Every site we ship includes:

- **Semantic HTML and schema.org structured data** — Organization, LocalBusiness, Service, FAQ, Article, Breadcrumb — so search engines and AI assistants understand your pages.
- **Core Web Vitals in the green** on mobile before launch.
- **A complete 301 redirect map** when replacing an existing site, verified in Search Console.
- **XML sitemap, robots.txt, canonical URLs**, and Open Graph metadata on every page.
- **Answer-engine-ready content structure** — FAQs, direct-answer intros, and clean headings that generative search engines can cite.
- **Local SEO signals** for Michigan businesses: NAP consistency, service-area pages, and Google Business Profile alignment.

### Related reading

- [13 eCommerce SEO tips to grow your business](https://reeddynamic.com/blog/13-ecommerce-seo-tips-grow-your-business/)
- [SEO for manufacturing companies](https://reeddynamic.com/blog/attract-more-qualified-leads-seo-for-manufacturing-companies/)
- [Mobile-first indexing strategies](https://reeddynamic.com/blog/mobile-first-indexing-strategies-2025/)
- [Why Michigan businesses need professional web design](https://reeddynamic.com/blog/why-michigan-businesses-need-a-professional-web-design/)
- [How to pick a great web designer](https://reeddynamic.com/blog/how-to-pick-a-great-web-designer/)

## Our website development process

1. ### Discovery
  We learn your business goals, audience, and existing analytics to craft a tailored strategy — and inventory every URL if we're replacing a site.
2. ### Design
  Modern, responsive, brand-aligned designs in a reusable design system. You review real pages, not static mockups.
3. ### Development
  Fast, secure, SEO-optimized builds on WordPress, WooCommerce, or a static framework. Weekly demos on a staging URL.
4. ### Launch & support
  DNS cutover, redirect verification, Search Console submission, and a post-launch checklist. Optional monthly care plan.

## Why choose Reed Dynamic for web development?

### SEO-optimized

Built to rank and load fast. Structured data and Core Web Vitals on day one.

### Responsive design

Looks great and converts on any device — phones first.

### Custom development

Built around your business goals, not squeezed into a theme.

### WordPress experts

Themes, plugins, performance, and security hardening.

### Magento 2 specialists

When you need real eCommerce, we [build Magento 2 too](https://reeddynamic.com/services/magento-2-development/).

### Ongoing support

Reliable updates, monitoring, and optimization on a monthly plan.

## Industries we serve

Our custom website solutions help businesses across industries achieve their digital goals:

### Healthcare

HIPAA-aware, patient-focused websites for medical practices, clinics, and wellness brands.

### Retail & eCommerce

Custom online stores designed for growth, speed, and user experience.

### Professional services

Engaging, lead-generating websites for law firms, consultants, and agencies.

### Manufacturing

Web solutions that support complex product catalogs, dealer locators, and B2B quoting.

### Education

User-friendly portals for schools, universities, and training providers.

### Startups

Agile, scalable sites that help startups launch, iterate, and attract investors.

## Frequently asked questions about web development

**

### How much does a custom website cost?

**

A custom WordPress marketing site typically runs $8,000–$30,000 depending on page count, design complexity, and integrations (CRM, booking, membership). Static marketing sites for founder-led B2B companies are often less. Fixes and small enhancements start around $500. We quote fixed-scope after a short discovery.

**

### Do you build custom WordPress themes and plugins?

**

Yes. We build WordPress themes and plugins from scratch when off-the-shelf options don't fit, and we harden, secure, and speed up existing installs. If your site was built by someone else and abandoned, we can pick it up — see our [website repair services](https://reeddynamic.com/blog/expert-website-repair-fix-maintenance-services/).

**

### Will my new website rank in Google?

**

Every site we ship includes the technical SEO foundation: semantic HTML, schema.org structured data, XML sitemap, optimized Core Web Vitals, and a 301 redirect map if you're replacing an existing site. Reed Dynamic has been recognized as a Top SEO Agency and holds Semrush certifications including AI Search OS (2026). Ranking also depends on content and authority, which we can advise on.

**

### Can you redesign my site without losing SEO?

**

Yes. We inventory every existing URL, map each to its new location with 301 redirects, preserve title and metadata intent, and verify in Search Console after launch. Read our [website migration SEO checklist](https://reeddynamic.com/blog/seo-impact-of-website-migration-the-definitive-checklist/).

**

### What about hosting and maintenance?

**

We recommend and configure hosting sized to the workload — Cloudflare Pages for static, managed WordPress hosts for WordPress — and you own the account. Optional monthly maintenance covers updates, security monitoring, backups, and small changes. See [why monthly WordPress maintenance matters](https://reeddynamic.com/blog/the-importance-of-monthly-maintenance-for-your-wordpress-website/).

**

### Do you build ADA / WCAG-compliant websites?

**

Yes. We build to WCAG 2.1 AA by default — semantic markup, keyboard navigation, ARIA where needed, and color contrast baked into the design system. We also remediate existing sites. See our [WCAG compliance guide](https://reeddynamic.com/blog/web-accessibility-wcag-compliance-guide-for-businesses/).

**

### Do you work with businesses outside Michigan?

**

Yes. About half our web projects are for clients outside Michigan. We work remotely with shared Slack or Teams channels, weekly demos on a staging URL, and Eastern Time business hours.

## Web development across Michigan

On-site availability throughout Southeast Michigan and the I-96 / US-23 corridor. Choose your area:

- [Ann Arbor](https://reeddynamic.com/services/web-development/ann-arbor/)
- [Birmingham](https://reeddynamic.com/services/web-development/birmingham/)
- [Bloomfield Hills](https://reeddynamic.com/services/web-development/bloomfield-hills/)
- [Brighton](https://reeddynamic.com/services/web-development/brighton/)
- [Canton](https://reeddynamic.com/services/web-development/canton/)
- [Detroit](https://reeddynamic.com/services/web-development/detroit/)
- [East Lansing](https://reeddynamic.com/services/web-development/east-lansing/)
- [Farmington Hills](https://reeddynamic.com/services/web-development/farmington-hills/)
- [Grand Rapids](https://reeddynamic.com/services/web-development/grand-rapids/)
- [Hartland](https://reeddynamic.com/services/web-development/hartland/)
- [Howell](https://reeddynamic.com/services/web-development/howell/)
- [Kalamazoo](https://reeddynamic.com/services/web-development/kalamazoo/)
- [Lansing](https://reeddynamic.com/services/web-development/lansing/)
- [Livonia](https://reeddynamic.com/services/web-development/livonia/)
- [Milford](https://reeddynamic.com/services/web-development/milford/)
- [Novi](https://reeddynamic.com/services/web-development/novi/)

## Start your custom website project today

Let's build a high-performance website together. Tell us the outcome and the deadline; we'll come back with a fixed-scope proposal.

            [Start a project](https://reeddynamic.com/contact/) · [See Magento 2 development →](https://reeddynamic.com/services/magento-2-development/)

Or call [(734) 535-8954](tel:+17345358954) · Mon–Fri 9–5 ET